News & Blog

Retail – Your Gateway to MORE $$$

May 6th, 2013

Proper retailing is a gold mine waiting to be discovered.  No, not discovered by you; discovered by your clients.  It’s important to remember that retail is NOT an add-on.  Instead, it’s a significant part of the service and experience your clients expect and desire.  They are going to buy products, so it may as well be from you.  Research shows that customer satisfaction goes up significantly when you make product recommendations – clients interpret this as a sign you care about them.

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Does FEAR have its grip on you?

September 25th, 2012

The emerging trend of the salon suite concept in the beauty industry has left us with little doubt that suite rental is the way to go.  (And if you missed out on the discussion of why you should join the salon suite revolution, check this out).  But there’s that one pesky visitor that rears its head within every beauty professional seeking to switch over to renting a suite… FEAR!!

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Everybody is doing it… but are YOU?

May 13th, 2012

Social Media and Social Media Marketing seems to be something everyone is talking about these days.  You are probably spending time during your day exploring Facebook or Twitter, catching up on what your friends are doing, reading the latest updates from the celebrities you follow or looking at Pinterest for new trends or inspiration.  We all love to be in the know and feel a connection on a personal level through social media and that is why it’s so popular and powerful.  So, why not use the power of social media to market your own work and ideas, to promote your most important brand: YOU”?

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